Ixesha elithi 'Her' leeNgxoxo zeNikotini: Ukungaqhubi, kufihliwe, kunye neNto eNtsha eNgcono eNtsha yabasetyhini.
Ngokunyuka kweemveliso zenikotini ezingenamsi, izingxobo zenikotini zingene ngokukhawuleza kwimarike yehlabathi ngenxa yeenzuzo zazo ezifana "nokungatshayi", "okufihliweyo", "incasa eninzi", kunye "nomxholo wenikotini olawulekayo". Abathengi ababhinqileyo baye baba liqela elibalulekileyo elinokubakho kolu didi ngenxa yeemfuno zabo ezikhethekileyo kumfanekiso wentlalo, iinkxalabo zempilo, kunye neemeko zokusetyenziswa. Eli nqaku liqala kwiimfuno zabasetyhini kwaye lidibanisa idatha yemarike kunye nophando lwezemfundo oluvela kumazwe afana ne-UK, i-US, iSweden, kunye ne-Australia ukucacisa ngokucwangcisiweyo ukufaneleka kunye neenzuzo zeengxowa ze-nicotine zabasetyhini.
1.Amanqaku entlungu yokufunwa kwabasetyhini kwiimveliso ezintsha zenikotini
1.1 Inkxalabo yeNtlalo kunye neMifanekiso
Abasetyhini baxhalabile ngakumbi malunga nevumba kunye nempembelelo yentlalo yokutshaya, kwaye abafuni ukukhathazwa livumba lecuba lesintu. Uphando lubonise ukuba iipowutshi zenikotini zithathwa njengezamkelekileyo ngokwasentlalweni kunecuba kunye nemidiza ye-elektroniki.
1.2 Iimfuno zempilo kunye nokungatshayi
Xa kuthelekiswa necuba elitshiswayo, amabhinqa aziva enomdla ngakumbi kwiingozi zempilo. Izingxobo zeNicotine zibonwa "njengengozi encinci" kwaye "zikhobokisa kancinci" ngenxa yokungabikho kwazo kweemveliso zokutsha kwecuba.
1.3 Amathuba kunye nokuLungela
Kwabasetyhini emsebenzini okanye ukuthatha inxaxheba kwizinto zentlalo ezingavumelekanga ukutshaya kwiindawo zikawonkewonke, kukho imfuneko yokungabikho komsi kunye nezinye iindlela ezifihliweyo; I-68% yabaphenduli baye bachaza ukusebenzisa i-nicotine pouch ye-ONP njengendawo yecuba.
iindawo ezingatshaywayo.
Ayinamsi kwaye ayinamlilo, ayivelisi msi okanye icuba, inokusetyenziswa ngobulumko kwiindawo zikawonke-wonke
Iincasa ezahlukeneyo ezibandakanya i-mint, amaqunube, i-vanilla, kunye nokunye, ukulungiselela ukhetho lwabasetyhini
I-nicotine intensity eguqukayo inokukhethwa ukusuka ezantsi ukuya phezulu, kwaye abafazi bahlala bekhetha ukuqina okuphantsi koxinzelelo loxinzelelo.
Ephathekayo kwaye kulula ukuyisebenzisa ibhegi encinci, efunxwe yi-mucosa yomlomo, akukho sidingo sokuyitshisa okanye ukuhlawulisa.
3.Iimarike zaphesheya kunye nedatha yomsebenzisi yabasetyhini
3.1 Ukukhula ngokukhawuleza kweMarike
Imakethi yase-US kulindeleke ukuba ibe nesantya sokukhula sonyaka esiphantse sibe ngama-30% (2024-2030);
Imakethi yaseSweden kulindeleke ukuba ifikelele malunga ne-475.8 yezigidi zeedola ngo-2024 kunye ne-2.93 yeebhiliyoni zeedola ngo-2030, CAGR 35.4%.
3.2 Umyinge wabasebenzisi ababhinqileyo
Phakathi kwabasebenzisi beengxowa zenikotini ezimalunga nesigidi e-United States, abasetyhini benza i-25%;
Ngokwedatha evela e-UK ngo-2020-2021, izinga lokusetyenziswa phakathi kwamadoda liphindwe kane kunelo labasetyhini, kwaye nangona bembalwa abasetyhini, libonisa imeko ephezulu.
3.3 Ukhetho lokusetyenziswa kwabasetyhini
Abasetyhini badla ngokukhetha i-low-intensity, sweet, or fruity flavour, ekhuthazwa ngumnqweno "wokunciphisa uxinzelelo" kunye "nokubandakanya kwizinto ezinempilo / ezintle zemihla ngemihla";
Uvavanyo lwezilwanyana lubonise ukuba abantu ababhinqileyo banokhetho oluphezulu kakhulu lwezisombululo zenikotini ezinezongezo ezimnandi kunamadoda, ecebisa ukuba abasebenzisi ababhinqileyo banokwamkelwa okuphezulu kweencasa ezimnandi.
4.Imbono yomngcipheko kunye nenkangeleko yolawulo
Izingxobo zeNicotine zibonwa ukuba "zinobungozi obuphantsi" kunye "nomlutha ophantsi", kodwa ziqulethe inikotine, kwaye ukhuseleko lwazo lwexesha elide lufuna uphando olungakumbi lwexesha elide;
Amanye amazwe aqalise ukuphuhlisa imimiselo ekhethekileyo, efana nenkqubo yesilumkiso yokupakishwa yase-UK, uphononongo lwe-FDA yase-US yokusungulwa kwemveliso entsha, kunye neenzame zexesha elizayo zokuqinisa ukulawulwa kwentengiso yabasetyhini.
Izingxobo zeNicotine zihambelana ncakasana neemfuno eziphambili zabathengi ababhinqileyo ngokwempilo, umfanekiso, kunye nemiboniso yentlalo kunye nezibonelelo zabo zokungaqhubi komsi, ezifihliweyo, ezinencasa ezininzi, kunye nomxholo wenikotini ohlengahlengiswayo. Ngokukhula okukhawulezayo kwemarike yehlabathi, inani labasebenzisi ababhinqileyo kulindeleke ukuba liqhubeke nokukhula. Ukuba iibrendi zinokujolisa ngakumbi kwiimfuno zabasetyhini ekuqulunqweni kwemveliso, uyilo lokupakisha, kunye nokukhuthaza, baya kufumana inzuzo kule marike ye-niche.